For this written assignment, review the case scenario presentation (The Grenoble Marketing Company – found on the Unit 8 Overview page).
Answer the following questions:
Do you believe that Prizzio’s concept of “healthy competition” can be beneficial for Grenoble, or does deliberately pitting teams against each other inevitably produce a divisive outcome? Why do you feel as you do?
Should the Ink Crowd unite behind one of its two candidates “for the good of the team,” or is there a way the within-team conflict might benefit Grenoble?
What evidence is there of groupthink operating in this case, and what organizational factors are present that foster its occurrence?
If you were an adviser to the president of the Grenoble Marketing Company, what advice would you give to enhance the long-term success of the company?
Responses should demonstrate a good understanding of the case, provide a clear and accurate presentation of the teamwork principles discussed, and effectively use these principles to answer the assigned questions.
This should be at least a 3 -4 page essay, written in proper APA format, and include a clear introduction and conclusion. Cite readings from the course (as appropriate) to support your observations and proposed solutions.
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