Writer's choice

Discipline: Business Studies

Type of Paper: Discussion Essay

Academic Level: High school

Paper Format: APA

Pages: 1 Words: 275


Respond to the following in a minimum of 175 words:

Understanding the mind of the consumer is important when developing a marketing strategy. Why is it important to understand how attitudes are formed and changed through motivation and emotion? Give a specific example (pick an actual ad or product) of how a specific company, in its marketing, used their understanding of attitudes to help when they created a marketing strategy?