Discuss three potential problems a company can face if it decides to expand internationally.

Discipline: Business Studies

Type of Paper: Coursework

Academic Level: High school

Paper Format: APA

Pages: 1 Words: 275

Question

Buyer and Consumer Topic 7 Q4

Discuss three potential problems a company can face if it decides to expand internationally. Explain why it is important to consider cross-cultural consumer behavior prior to expanding beyond the domestic market. Provide real-world examples to illustrate your ideas. In replies to peers, discuss additional problems that could be encountered and must be considered.